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Text Effects in PowerPoint 2013 for Windows

Explore various Text Effects available in PowerPoint 2013 for Windows. Effects range from shadows to reflections, and from bevel and glows to 3D rotations and transforms.


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Product/Version: PowerPoint 2013 for Windows

OS: Microsoft Windows 7 and higher



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Among the options for stylizing text in PowerPoint, we have already explored Text Fills and Text Outlines. You have also learned how to apply various WordArt styles in PowerPoint. But there's more you can do with text! Let us now learn how to apply and edit various text effects like Shadow, Reflection, Glow, 3-D Rotation, Transform, etc. to your text, as shown in the samples you see in Figure 1, below.

Text Effects can make a difference
Figure 1: Text Effects can make a difference

Follow these steps to explore more in PowerPoint 2013 for Windows:

  1. Select the text that you want to apply an effect to. You can also select the entire text box or place holder as shown in Figure 2, below.
  2. Drawing Tools Format tab of the Ribbon
    Figure 2: Drawing Tools Format tab of the Ribbon
  3. Alternatively, if you just want to follow this tutorial step-by-step, launch PowerPoint. You will see the Presentation Gallery. Here, select the Blank Presentation option to open a blank presentation with a new slide. You can then change the slide layout to Blank by selecting the Home tab | Layout | Blank option. Insert a text box and type some text in it. You can also change the text font to something blockier, such as Arial Black (see Figure 2, above). Select the text, or select the entire text box by clicking on the edge of the placeholder, to bring up the Drawing Tools Format tab on the Ribbon as shown highlighted in red within Figure 2, above.
  4. Note: The Drawing Tools Format tab is a Contextual tab. These contextual tabs are special tabs in the Ribbon that are not visible all the time. They only make an appearance when you are working with a particular slide object which can be edited using special options within these tabs.
  5. Within the Drawing Tools Format tab, click the Text Effects button that you can see highlighted in red within Figure 3.
  6. Text Effects button
    Figure 3: Text Effects button
  7. This opens the Text Effects drop-down gallery, as shown in Figure 4.
  8. Text Effects drop-down gallery
    Figure 4: Text Effects drop-down gallery
  9. Options within Text Effects drop-down gallery are explained below, as marked in Figure 4, above:
  10. A. Shadow

  11. Applies shadow effects to the selected text. PowerPoint provides three types of shadows: Outer, Inner and Perspective, and you can apply any of these, or customize them to your requirement. To learn more about this option, refer to our Apply Shadow Effects to Shapes tutorial. Although, the linked tutorial pertains to shapes, the concepts are similar enough.
  12. B. Reflection

  13. This option applies a reflection to the selected text, and you can choose from several reflection styles. Make sure not to use both shadow and reflection for the same text. To explore this option, further refer to our Apply Reflection Effects to Shapes tutorial, like mentioned earlier in point A, this option works similarly for both shapes and text.
  14. C. Glow

  15. Glow adds a hazed, blurred color perimeter outside the text. PowerPoint provides several glow variations; the glow colors are based on the Theme colors, although you can also choose any other color you like. Explore more in this tutorial, Apply Glow Effect to Shapes.
  16. D. Bevel

  17. Applies bevel effects to the text. You can also customize your own bevel. Our Apply Bevel Effects to Shapes tutorial provides more info on this option.
  18. E. 3-D Rotation

  19. With this effect type, you can apply parallel, perspective, and oblique 3-D effects to the selected text. For More information, read our Apply 3-D Rotation Effects to Shapes tutorial.
  20. F. Transform

  21. Apply any of the preset Transform effects to make your text 'arty'. To learn more about this option refer to our Text Transforms in PowerPoint 2013 tutorial.
  22. Choose any text effect from within the Text Effects drop-down gallery and apply to your text as required. In Figure 5 you can see the selected text applied with 3-D Rotation and Shadow effects.
  23. Text applied with 3-D Rotation and Shadow effects
    Figure 5: Text applied with 3-D Rotation and Shadow effects
  24. Remember to save your presentation often.

See Also:

Text Effects in PowerPoint 2011 for Mac
Text Effects in PowerPoint 2010 for Windows

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